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A 404 page is an error page that is displayed when somebody tries to go to a link on your website that doesn’t exist. This could occur when someone linking to your website or typing in his browser address bar mistypes a url, or maybe that page has been moved or deleted by you. Lost opportunity? Maybe. But definitely not, if you follow this advise. Many people don’t have a 404 page altogether, a few implement with an inane message like “Something went wrong”, a few will try to help out the seemingly lost user by giving a few navigation options linking to home page, archives or most popular posts, etc. [Read More]